It has been said that Ethiopia is the birthplace of coffee, but whether or not this is the case, there are certainly strong links between the African country and the coffee bean.
There have been news headlines recently to the effect that the quantity of coffee that is being produced in Ethiopia is on the increase and the level of output is surpassing expectations.
It has also been said that because of this increase, the International Coffee Organisation has upped its estimate of the global output for 2011-2012.
According to reports, Ethiopia has an output of around 9.8 million bags of coffee.
If this is the case, then it would send Ethiopia towards the giants of coffee producing countries in the world, estimated to fall third behind Brazil and Vietnam.
The country is certainly doing its best to raise its game and also its profile internationally.
Did you realise, for instance, that Ethiopia will host the 9th African Fine Coffee Conference and Exhibition this year?
This event is a magnet for many players in the coffee industry and it is said that some 1,500 visitors (and more) are expected to visit the conference.
This will be a prime opportunity for the showcasing of coffee products and to network with other people in the business.
As well as business opportunities and marketing, there are also discussion-style events at the conference, designed to think about the big picture issues in the coffee industry.
Topics which are up for discussion include sustainability in the coffee production processes, the problems caused by climate change, the sharing of experience and other market concerns.
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